Good start, keep em coming.

Good. Hope they spend a ton of money getting this out. This says what needs to be said, cuts right to the heart of things.

"All he has left" is a great tag line.

Right on.

Here comes the pain!

Good, now they're zeroing in on the target- and I also like that they never miss a chance in any of their ads to tie McSame to Bush's failed presidency. Keep hammering like this for the next week or two, and let's see if there's some movement in the polls. (As much as I like this approach I'll be the first to say that if it doesn't work, the try something else. But I think it will work.)

about time, need more of these

Love it so much I just threw some more money their way.

Nice!

Rope a Dope Baby....suck him in then pound the shit out of him

THE AD DOESNT GO FAR ENOUGH, MCCAIN SHOULD BE SINGLED OUT AS A LIAR... THIS AD MAKES IT LOOK LIKE MCCAIN IS NOT RUNNING HIS CAMPAIGN

Fantastic. The more money I send Obama, the better use he makes of it. Not spending as much on Starbucks, spending much more on Obamabucks.

I give it a B - would have been better if they actually had clips of him lying. Maybe the next one will. In any event, the key now is to PLAY THE HELL OUT OF IT. The Rethugs will piss and moan, Faux News will scream, but if we can learn ANYTHING from the last two presidential elections it's that if you throw shit against wall often enough some of it will stick.

Let the hypocrites complain - and be prepared to respond QUICKLY to their inevitable attempt to do the same thing to Obama.

This message has to be a constant - and not very subtle - drumbeat from now until November.

Teriffic add! Strong attack while still maintaining his integrity. More... more.

That ad hits hard. Play it again and again. Rope a Dope.

What I love about this ad is that it so utterly stands up to the factcheck fetishists (whose idiotic and perverse worldview Rove was only echoing when he said yesterday that both campaigns were dirty). It's all mainstreamers whose condemnations are incorporated. It's a meme now.

On another point. Here's a thought experiment to make you giggle over your conflakes: Imagine McCain or Palin actually taking a series of questions from unscreened news reporters about today's financial crisis.

Now, when the hoisted on its own pitard folks, who are the Republicans and especially Geezer and Gidget, wail their woes to the cosmos, the Obama response can be short and sweet,,,, an ad featureing the Naval Academy Honor Code, which was on either Kos or Sullivan yesterday, and which McCain has been skerting his entire career.

You know, there is a reason he left the Navy and sought affirmation in politics, and a rich second wife,,,,,,, he was sat down by the Naval powers that be and told that his career would prevent him from reaching Admiral,,,, like daddy and gramps.

So,,,, what's even better than Admiral, you ask,,, why President of course. Really explains why he's overinvested in all this,,,, at any cost.

Where do I go to get this ad in flash?

So it pleases the base, what good does that do except to get the media to play it up a few times. OK he has to say it but one part smack has to be levened with 3 parts of optimism. Watch McCain pivot to optimism, just beat him there again.

A good start, but actual footage of lies would be more effective.

I for one think the ad is excellent, an A+ for their efforts thus far. Hopefully they've now found their tune and plan to stick to it. For those of you thinking they don't go far enough, chill: I think Obama's campaign has to ease itself into this sort of thing; anything perceived as too much too soon may be more likely to backfire.

I feel they've done well waiting for McCain to dig his own grave (no pun intended) deep enough to where he can't crawl back out before Obama fills it up with McCain's dirt. In waiting for the media to notice more, Obama's made sure no one will want to come along to help McCain out.

I just hope now that they stick to this strategy, coupling it with increased, detailed talk of their own ideas. McCain can talk shit, but he can't back it up with his own ideas because a) he has none or b) they suck. Obama can reinforce his attack ads in this way because a) he has ideas and b) all of them (to my knowledge) rule.

Yep!

That's a weak, ineffective ad. In the video world we live in people need concrete evidence, actual video showing undisputed lying, and lying that matters.

People expect candidates to accuse each other of lying. It has zero influence in flipping voters.

Excellent. Honor is McCain's last 'strength'. Attack it and take away the reason to vote for him among independents.

I'd like to see a few ads running at the same time, each of which talks about a Bush lie and then talks about a McCain/Palin lie, such as:

George Bush said that Iraq was behind the attacks on 9/11. [cite] That was false. [cite].

John McCain said that Sarah Palin opposed earmarks. [cite] That was false. [cite].

We've had eight years of a government we couldn't trust to tell the truth. Do we really need four more?

Too bad they couldn't also fit in that great Rove quote of this weekend too.

It's about time that Obama started to call McMummy and McMommy for the liars that they are.

Next let's see them go full circle back to Bush, because to me it seems like McMommy is just Bush in a skirt.

Its a very wise set-up. The narrative out there now is mcbush is a liar. That plants doubts into the GOP base of evangelicals. Now Obama can hit mccain almost at free will, and mccain will be fluttering to get his credibility back.

every GOP ad from now on will be intensely scrutinized for facts...i want to see what they will do.

meanwhile...Biden, mccain friend, will be playing the Judas role today, clobbering mccain over his honor.

plus....palin is out there getting more and more defined each day. there is so much cloud over her head, she may disappear.

this Obama fella is Shrewd.

6wks is forever in politics...hang on!.

Where's my checkbook?!

I didn't find the ad particularly impressive. Besides, the American public has been eating up the Bush lies for eight years. The only people who have objected to the lies are partisan Dems, but for some reason the rest of the public doesn't even care, so why should the voters care now about more lies from someone new? Now if the ad had said at the end something like "Competent people don't need to lie", the point might have been better made.

I like the fact that, after being "dissed" last week by one of McCain's ads, Obama goes on the offensive and triple-dog disses McCain. Last week, McCain put out a particularly revolting dog-whistle ad in which a woman's voice, dripping with contempt, accused Obama of being "disrespectful" to Palin, i.e., uppity and not knowing his place in the presence of White Female Virtue. That wasn't an ad by surrogates or a 527, it was a campaign ad approved by John McCain. I think Obama very effectively counters by ignoring the Palin issue (Sarah who?), and going directly after McCain with "dishonest", "disgraceful", and "dishonorable", and there's nothing in these charges that Obama and his campaign can't back up. I also think it's important that Obama approved the message, because he is now making a direct, personal attack on John McCain's integrity. McCain ain't gonna like that, and I think it pushes him closer to publicly blowing a gasket. It would be nice if it occurred in one of the debates.

Wade,
Is anyone comparing this financial crisis to the last ones? McCain took vacations with Charles Keating, head of a Savings & Loan that triggered the biggest bank collapse in the past 40 years. He wrote threatening memos to regulators to "free" Keating and others from simple banking and regulatory laws. His economic advisor Phil Gramm consulted for Enron while his wife worked there. Any ties to Lehman Brothers? Merrill? Bear Stearns? Letters to regulatory agencies?

McCAIN - WE CAN'T AFFORD HIS INCOMPETENCE AGAIN.

Joe

Mickey Kaus at Slate writes: "Outrage at McCain's 'lies' is a total loser strategy [because] MSM outrage doesn't sway voters anymore."

It's pretty clear at this point that part of the Obama campaign's strategy has been patience.
Keeping the 527s out of the action has led the McCain people to begin slinging the mud themselves, and now their fundamental dishonesty has McCain's fingerprints on it.
I almost expect the Obama campaign to suggest maybe some of those town hall appearances might be a good idea - perhaps we can squeeze in 5 or so between now and the end of October.
McCain is holding the bag with the "dirty politics" tag on it now, and the credit crisis has just started to look like a tsunami with Lehman and Merrill Lynch having gone belly-up.
The Army Times has just pointed out a McCain untruth, and people can now seriously ask McCain/Palin whether they are pro-rape and pro-NAMBLA.
Let's see if Sen. McCain still wants those informal one-on-one sessions ...

Bingo. I thought that's what the wait was last week. They sent very hard hitting truth bombs to the papers, waited for the headlines and then quoted the paper. Brilliant.

So, has Barack Obama just been giving McCain and Palin enough rope to hang themselves? After all, we've now got a repeated pattern of bald-faced lies,... and the news media have (finally) taken notice.

Maybe the Obama campaign plans to change the dynamic of the race by branding McCain as dishonest, with PLENTY of evidence to back it up.

I think they also need to put one out that compares the time they've been talking about change. Something like, "We've been talking about change for 19 months. McCain has been talking about change since the end of the convention." The go on to a few hard hitting specifics, especially about taxes, as to what Obama offers, and McCain doesn't offer.

Andrew Sullivan said, "This is the first truly devastating and powerful Obama ad of the fall campaign. Play it again and again, guys. It will resonate especially with the independents who once liked McCain and now see the hollow cynic he has become."

Wonderful.

This is a great ad. They need to make one or two more that are slightly different, but with the same message. That way it looks like the narrative has "critical mass" and isn't just one ad that's out and will go away soon. Obama needs to pile on to make this THE narrative.

This should be the theme of Obama's campaign because McSlime is not fit to be president.

Thank God,FINALLY....some fighting back, but we need more, much more, we've got to put him on his heels and never ever let go.... keep hitting them all the way.... that's the ONLY language they understand and respect.
What honor... the guy is a gold digger,adulterer,corrupt...OLD,yes he is f~~king OLD...if he is going to run ad accusing Barak of child sex education... then hill yeah, all bets are off... we are going to call him every vile name he deserve.How about an ad with his Keating five scandal, his close ties to the defense contractors and war profiteering, his vote for the Iraq war with his saying on senate floor it will be a "cake walk" to high light his 25+ years career in DC... can't wait to bomb Iran....

He is both goatfucker & gold digger

It's weak, but better than nothing.

They need to attack, not condemn, ATTACK!

Whatever good it does, this is not an attack. Attacking is for someone who wants to take out the other guy. Condemnation, such as this, is for someone who is whining and complaining. It is long past time to fucking attack!

Well, this ad is a start

More McCain footage please. Of McCain opposing tax cuts. Attacking evangelicals. Supporting gun control. Telling classless jokes. The video must be out there.

I still think these ads are lacking the visceral "punch" of the McCain ads. The production values don't look as good, and they still seem to me to be speaking to the choir. Obama needs to be less Michael Moore and more Jerry Brukheimer at this point to increase the message impact. This means every negative ad comes along with a bright and shiny positive companion ad. The ads need to have images of the folks who feel snubbed and left out of this campaign. I'm not sure he can pull it out without a significant increase in the quality and quantity of these ads. The overall feeling is "duo-tone" and drab - a consistent aesthetic for them which isn't good for reaching middle america who should be the target right now. Note how the McCain ads order people to act - they have strong images and calls to action in every ad - that's not a mistake - its just good advertising.