« Polls: Obama Narrowly Ahead In Three Key Battleground States | Home | McCain Campaign Response: Obama Worries About Arugula, Vacations In Hawaii »

New Obama Ad Hits McCain On Number-Of-Houses Gaffe

Man, talk about rapid response. The Obama campaign is already out with a new ad hitting McCain over the news today that he was unable to say precisely how many houses he owns:

"When asked how many houses he owns, McCain lost track -- he couldn't remember," the ad says, in what sounds a bit like an age dig. "Well, it's seven. Seven houses."

The ad dovetails with a broad populist attack on McCain being waged by the Dems today in the wake of McCain's comments, and clearly represents a turn towards a much sharper tone for the Obama camp. The Obama campaign says it's a national cable buy.


Late Update: The McCain campaign hits back.


186 Comments

| Leave a comment

Hells Yes! This is shades of Bush being introduced to a grocery scanner in 1992. Out. Of. Touch.

user-pic

McCain camp responds:

“Does a guy who made more than $4 million last year, just got back from vacation on a private beach in Hawaii and bought his own million-dollar mansion with the help of a convicted felon really want to get into a debate about houses? Does a guy who worries about the price of arugula and thinks regular people ‘cling’ to guns and religion in the face of economic hardship really want to have a debate about who’s in touch with regular Americans?”

Wow, pissy. Suggests to me they're worried - and they should be: PEOPLE DON'T KNOW THE TRUTH ABOUT McCAIN'S BIOGRAPHY (e.g. that he's rich)

http://strategy08.wordpress.com

Rattled so much that they didn't even mention "celebrity"...

It means Obama's hit paydirt.

And they should reply that Obama's money comes from sales of his own books that he actually wrote himself, not from teh outcome of an adulterous affair with an obscenely rich heiress.

Yep. I bet McCain is quaking in those Ferragamos....

user-pic

Then McCain will say his houses were bought himself, not from the outcome of some shady real estate deal with a convicted felon...not that there's anything wrong with that.

user-pic

wow, that is pathetic.

Don't you have anything to hit him with that hasn't been thougoughly discredited?

user-pic

Discredited? Even Obama thinks he messed up:
"But I regret that while I tried to pay close attention to the specific requirements of ethical conduct, I misgauged the appearance presented by my purchase of the additional land from Mr. Rezko."

Yeah, that's called better safe than sorry, but that doesn't change the fact it was all discredited. Even the person who sold him the property came out and said Obama didn't get any preferential treatment or anything, and Obama had been haggling with the person for a while about the price.

"I misgauged the appearance"

And Jack Abramoff is what? A kid skimping on the sugar at his lemonade stand? Step off, my friend. Seriously. The ledge is close and you're teetering.

user-pic

Jack Abramoff sold John McCain his house?!?...You've got a scoop there.

After over six years of investigation, the Chicago Sun-Times, the Chicago Tribune, every news station in Chicago, the US Attorney turned up nothing linking Obama to anything.

Yeah, I'd call that discredited.

user-pic

his houses were bought himself,

you mean with his wife's money. wow, a kept man.

user-pic

In 2004 being a kept man and vietnam vet was like being God in your party...y'all are very fickle...

McCain didn't write his own books, either. Ghost-written.

Arugula and Rezko?

Try again...

wow . . . they struck a very serious nerve.

Obama's camp shouldn't even reply but keep firing away however this response is silly. However let me take a poke at it - Obama did make $4M off of book sales, but according to John McCain that wouldn't make him rich because John McCain says an annual income of $5M defines you as rich. He did vacation in Hawaii, where he was born and grew up, where his grandmother who helped raise him lives and where his grandfather is buried. Obama might have expensive taste in cheeses, but he doesn't wear $500 dollar shoes. What economic hardship? McCain's top economic adviser said America is a nation of whiners and economic problems imagined, and John McCain himself denies we are in economic crisis.

Fantastic reponse, Jonze.

Sorry for not proofreading -- supposed to be "fantastic response."

You, sir, ROCK!

user-pic

But according to McCain, $4 million does not even make him rich.

Barry just has to mention the fact that him and his wife just paid off their student loans to shut John McBlame the fuck up.

Finally!!!! I love it!

user-pic

I think we'll see team Obama put more of these out now that the convention is near.

user-pic

God, I hope so! I just had a blogasm watching that!

PEACE

The ad, which spokesman Bill Burton said is airing on national cable, contrasts Americans' struggle to pay their mortgages with McCain's optimistic talk on the economy and his personal wealth.

Thank you Obama team, and more like this please.

sah-nap!

user-pic

Thanks, Mr. Mavericky McCain, for a little Christmas gift in August.

user-pic

They need to keep this kind of thing up! Hit him hard on the details of his policy and gaffs like this one. Let's just pray that the damn media doesn't climb further up McCain's ass and hides another one of his gaffs. I think they might carry it this time as I've seen this as a top story out from the AP.

user-pic

It made the front page of google news.

The media won't be able to brush this under the rug.

This is the equivalant of Obama's "bitter" remarks, but with much better timing.

user-pic

It's on the front page of Yahoo news as well.

user-pic

LA Times is running with it, as is the AP and the Washington Post.

This is big.

It tops the list at Drudge now too, along with a link to the Obama ad.

user-pic

I can see why your avatar is screaming. Musta just looked at Drudge!

It has all along been all about timing. Such brutal attacks are now entirely justifiable in everyone's eyes.

user-pic

Nice point. The national theme is that Obama is running a positive ad campaign (which, in reality, he isn't, but perception is everything), that McCain has gone extremely negative, so now that Obama comes out with this, who can fault him, after a month of negative McCain ads?

Sweet.

Obama is now free to attack without any innuendo-filled accusations of thuggery sticking to him.

Oh yes Obama is running a positive campaign. I would say that letting your opponent take unchallenged, free negative shots at you for a full month before you counter-attack is going out of the way to be positive.

About McCain:

How can you forget how many houses you have? That is not out of touch, that is senile.

"I sure like this house, who lives here?....I do,...when did I buy this house, I thought I lived in Phoenix.....I live in Phoenix, too!!!! Well geez."

user-pic

I didn't read that as senile, I read it as slimey. McCain knows damned well how many houses he owns, and he knows damned well that owning 7 houses makes him look bad. The average American can not even fathom owning more than one or two houses (and owning two is a stretch). The average American is paddling upstream through a torrent of pisswater trying to maintain their one house, or saving up so that someday they'll be able to get into their first home.

McCain knows this, and knows reflexively that owning 7 houses reflects very poorly on his character and judgement (how much good could that seventh house's asking price have gone to in the right charity, instead of purchasing an abode which sits empty ten months of the year?) So, confronted with the question whose answer he dreads giving, he lies, reflexively. Obviously, the truth will come out. But at that moment he's not a functioning adult; at that moment he's a kid who's been eating chocolate chip cookies all afternoon and whose mother just asked him what happened to all the cookies: "I dunno," he said, while trying to think of a better answer.

user-pic

In the immortal words of John "Goldbricker" McCain, "Heh, heh, heh."

This is just beautiful!

Damn!

The tightness in my chest is starting to ease. Obama might not be Kerry after all.

Ditto.

AND DOWN GOES GRAMPY McSAME!!!

user-pic

Uh, it is Grampy "Goldbricker" McCain.

user-pic

Whoops, Grampy "Golddigger" McCain.

Damn, Obama DOES read TPM

Why is this a brutal attack? McCain raised the issue as to who is the person really in touch with the common person. I have not seen the ad, however, it would be nice to have something about the modest beginnings of Obama, his community organizer work and the fact that he was paying off college debts until recently.

I think we can expect that during the convention.

This one is straight down the pike and is definitely going to leave a mark.

user-pic

Nice.

It's good that the hits on McCain are substantive and fact based, rather then simply making character assertions like McCain's "celerity" ads, these bring factual evidence to the table.

i think you're missing a "b" there.

celerity is a quality most 72-year-olds do not possess, especially not john "did i mention i was a pow?" mcworse ...

I don't know, when the time is right (not now though --- the "how many houses" line of attack is great), a good character slam on McCain might be nice. I mean, his strongest remaining asset is "integrity." Let's hit him there. If you get enough people asking whether McCain has sold out his integrity to purchase the White House, eventually people will start repeating it. Better, bring up his various opportunistic shifts in position to make it stick.

Very impressive. They cut this in, what, 2 hours? I heard about this gaffe this morning before a meeting. Then I went to the meeting. Now I'm out of it, and Obama's cut an ad and made a national buy? Feiler faster indeed.

McCain's a gaffe machine so I expect Obama's ad team to be busy for the rest of the election season.

What will his defense be "Well they're under Cindy's name so I don't really own them" or Rezko! Rezko! Rezko! Rezko! Rezko!

user-pic

you forgot, "Bitter, POW, surge, POW, bitter, POW, surge, POW."

McCain -- all he can put in a sentence is a noun, a verb, and POW.

Now lets explore the reasons why McCain doesn't know how many he homes he owns. . .

user-pic

Good thing Tony Rezko didn't have to cut any shady deals to get him any of the 7...not that there's anything wrong with that...

You forgot to mention arugula....

nice try

I wonder what Charles Keating is doing right now....

user-pic

He is getting ready for his staring role in a future coruption ad in the series with the Ralph Reed one they pout out yesterday and a Sen Stevens one to air in AK.

Thanks to Cindy's spousal largesse, McCain's not Arizona's new Goldwater, but he's clearly the state's new Golddigger.

user-pic

but he's clearly the state's new Golddigger

Hah!

user-pic

Yawwwnnnn... Sleepy, what did you say?

Oh, that's pretty pathetic and totally debunked, whearas John "Goldbricker" McCain's senility and excessive wealth is hard to refute.

How many shady deals did Jim Hensley cut so McCain could have those houses? You know, the Arizona beer baron with ties to organized crime.

user-pic

Ouch.

Don't say that too loud, you'll make Grampy "Golddigger" McCain mess his depends.

It's a good thing political spouses are off limits, with Cindy's drug issues, her forgotten siblings (who were scewed by her fathers estate) her comments about the only way to get around in Arizona is by private plane (having lived in AZ let me tell you what a load of crap that is) the McCain campaign would be screwed if spouses weren't off limit.

All of this reminds me that Cindy still refuses to release her tax returns.

Can't. Stop. Laughing.

user-pic

Start calling out parents and you're back in the Madrasa thing...you may want to rethink that line of attack.

A hack, is a hack is a hack.
Nice try on claiming "I really don't like McCain."

LOL

Swing, and a miss..

Doesn't McCain have a chalet at that incredibly swank (and gross) new-ish development in Colorado (?) where that developer is marketing $30 million-$50 million chalets to billionaires? I think the prices even hover around $90 million-$100 million?

I think the place I'm talking about is the one that was publicized by the boyfriend of that young woman who wrote a letter to the judge in support of Libby. You know, that whole family of "friends of Libby."

Great stuff!

Filthy rich, and out of touch!

I think John McCain deserves an early retirement tro enjoy those $520 Italian loafers and 10 mansions.

Finally, Obama's people are hitting back.

I think a nice touch would be to say they don't know exactly how many houses he owns...
"some reports say 7 houses, some say 11 houses, some say it depends on if you count his X million dollar, X sq ft mega condo as 1 or 2 hoomes. We just don't know. All we do know is..."

user-pic

I'd also like to see this renew McCain's tax delinquency problem since when it was noted that he hadn't paid real estate taxes on one of the properties Cindy owns in CA, the reason given by the McCain camp seemed to be they lost track of the property since they own so many.

I see what you mean. But, thing is, this would lend credibility to McCain -- "well, not sure, what do you mean by house"? kind of thing. That is, the question wasn't specific enough, that's why he was confused.

user-pic

Message to McCain Campaign: Where's your sense of humor?

For the rumor mill...

A GOP guy I know says that Schmidt is working on a response hitting Obama for giving less than 1% to charity before he ran for the US Senate.

It will point out that he made nearly $300,000 a year and people making that much usually give around 3%, so Obama gave a lot less.

A second mention was going after Obama for leaving his brother in Africa destitute. Obama made over $6M in the last 3 years while his brother in Africa lives on less than a dollar a day and Obama has apparently done nothing to help him. They are going to use his quote from Saddleback "As You Do For The Least Of My Brothers, You Do For Me" along with his comments about how we do not give enough back and help each other.

After hearing that, I am not sure this is the sort of game Obama should engage in.

Neither of those potential attack spots sounds very flattering for Obama.

Not giving money to anybody in Africa isn't going to register as an issue with Americans.

...except that this was his brother.

It could only be effective if it makes it look like Obama is judging the charity of others, while not doing what he preaches. The old "Do as I say, not as I do" approach.

These are just rumors anyway.

Well, not any more...

Good. The sooner that shit comes out, the better for Obama.

Let's go to war.

user-pic

And Cindy McCain denies she has two sisters both of whom are struggling while she has 7 houses. NEXT!

Dan, let us pray. How many times did Gore and Kerry have Bush on the ropes just to pull back before the knockout punch? Attack, attack, attack.

Rob

Yes. You hit the nail right on the head. That IS the standard reply by wingnuts. They are Cindy's houses, and John McCain is always in Washington anyway, so thats why he doesn't know. Then there is the "At least Rezko didn't buy it for him" ad hominem, and then there are the people who say, "who cares how many houses McCain has, Obama is ".

This was in reply to Jonze's comment above.

Rope-a-dope - Ali/Foreman - Rumble in the Jungle
http://www.youtube.com/watch?v=Kf64ZCYVcEI

O's house ad is good. Doesn't hit you in the face like it should. Why do they use the same narrator? Maybe a women's voice? How about a child's voice?

- My mom and dad say we have to move to an apartment because we can't afford our house anymore.

- I hear that John McCain has seven homes. He can't live in all of them, can he?

- Maybe John McCain will let us live in one of his?

Dang.

Hilarious, would be viral in minutes

I can't see the vid cause of where I am. But Obama needs to let the dogs out. Hopefully this will be the beginning of the end for his anti 527 stance. Securing the "nice guy above it all" message and letting surrogates tear into McCain on his many vulnerabilities is key.

On the house thing. The Bushes moved to TX from New England, and so his cowboy image was nothing but a charade -- as was his national service, history of drug use, business failures, mediocre schooling.

My point is, when you LIKE someone, you are more dismissive of his /her faults. It's almost too late to brand McCain, but the key is to get people to dislike him who are on the fence, and to stay likeable yourself.

But I would just add that I think the "hothead's finger on the button" is going to be a much much more effective strategy for Obama. This will get the family security folks scared -- which is what they should be. Bush was always the rich blase party boy you could never be -- and has never had a reason to be short-tempered. And he projected a whatever attitude that many people find likable.
I compare McCain and Bush because they are both the kind of guys you'd consider "buddies". The diff. though is that McCain will fly off the handle. This will be a deal breaker with many people, of both genders, but especially women.

All in all, glad Camp Obama has finally snapped out of it. Spend the money, brand McCain, don't stop.

where are the trolls today? I guess they are not having a good day so far!

user-pic

why oh why did you have to say that?

On cue, Michelle chimes in. See below.

Once again -

I am not as optimistic about this ad as some of you.

Here is how it can be perceived...

So now Obama is against being wealthy? It is a crime to get rich in America?

The right will spin this by saying Obama is against the American Dream, he views success as a crime to be held against you in a court of law, and all he wants to sell is doom and gloon, not hope.

Again, I keep seeing ads that only motivate the base, and this does a very good job of that.

I am not so sure that Independents will like the tone of it.

This is usually the sort of attack you have your surrogates do, not the candidate directly. It may serve to lower stature by directly engaging in that sort of attack.

He should have had the DNC run this ad...


This ad is great, but it's only one ad. Maintain an even strain, people. McCain and the RNC will strike back, and then you'll all be depressed again if you aren't careful. Take this as a sign of things to come, not the final act.

Two things, though.

This ad hits at the hypocrisy of the rich man's party, showing how they're so used to privilege and wealth that they cannot be trusted to deal with the economic problems of the middle class. We see the Man who is so wealthy he's lost track of how many houses he owns, and this cuts through the crap to show he cannot have anything to say to a working family who's struggling to hang onto the single house they have. POW my ass. That has nothing to do with this man, now, on this issue.

Second, I'm really, really impressed by the speed with which this was mounted. I work in PR and online communications for a living, and that is simply a beautiful sign of the kind of organization and skills Obama has drawn around him.

But the GOP and McCain aren't amateurs, plus they're desperate and scared out of their wits. Which means they will fight like caged wildcats and will give no quarter. It's a knife fight, in close and personal. If they lose a knife, they'll use broken glass. It's not over.

One ad. A great one. But this is still a marathon, not a sprint. This is Thermopylae, not a softball game. And the Persians are coming. (Not to stretch a mixed metaphor too far, but you get the point...)

user-pic

And I expect that during next week's convention, alot of speakers are going to be asking the attendees "Do you know how many houses you own? Well, John McCain can't keep track of how many he owns..."

#@*&%$!

The ad was up before I WOKE up this morning

ohh my goodness. this is such a non starter. who freakin cares what mccain has. it isn't mine or yours. the only people that care are jeoulous miserable cranks who are bitter. cindy's family made the money legitimately. why begrudge their wealth. if you want seven houses then get out there and work like a dog for years while giving up part of your life and health to do so. any other answer than that and you come off as a jeolous and bitter arse.

The point is not how many but that he doesn't know how many.

How many do you own?

user-pic

You mean working like a dog for years like John McCain did by leaving his long-suffering disfigured wife and marrying a rich heiress?

Wow. Getting the ad out the same day. That's nice. That's how you keep a story rolling.


obama not giving help to his brother does ring extremely selfish. but obama has already admitted he was selfish. what's new here?

It's not that he has seven houses, it's that he didn't know he had seven houses. Obama's Camp has known he had seven houses for a long time but they never hit him on it because it's not an issue, nothing wrong with success. However to not know how many houses you have, well there is something wrong with that, and that's what they're hitting him on.

user-pic

How is the McCain campaign going to shield their guy from questions like this?

All along, he's been showing how out of touch he really is.

I hope the Obama campaign continues to introduce the country to the real, non-mythical McCain.

by the way i was just told that defense security services is focusing on a change in their budget next year based on a mccain presidency. from my understanding they are evaluating the fact that mccain will tear their budget apart eliminating waste. i thought that was great to hear!!!!!!!! a politician cutting defense and military waste!

user-pic

Congrats! You just won a Johnny Mac POW Toaster!

thanks for participating in the John McCain Trolling for Swag program!

(Allow 6-8 weeks for delivery, because we're not sure which warehouse the toasters are in. We'll have our staff get it for you...)

that's DISA not DSS.

Finally! The Obama team has got some, well, testicles...lol. Keep hitting McRich with these type of ads and he's putty in their hands.

Great. I would put that commercial into heavy rotation.

The speed of it is impressive...

well i guess if you can count two as one if you combine them and numerous others are located at one estate and can be considered differently in certain reqiuired reporting this again is a non starter. folks here are sounding more jeoulous than it being relevant. be careful as you are acting as though success is bad. i like the mccains success and wish i had it too! if i work hard enough i too can lose count of my number of homes. hahahaha that's the america i want to live in!

Regarding the Obama campaign's decision to go with 7 homes... this might encourage more discussion about exactly how many homes McCain owns. Maybe some nice arguments on Fox about if condo such-and-such is really a home or not. Imagine McCain have to say that Obama is wrong and that he actually owns 10 homes.

this pussy voiced announcer has got to go

user-pic

And they neglected to pay taxes on the house in Laguna Beach. It's hard work keeping track of all that property.

user-pic

Make no mistake, McCain is going to hit back hard - Rezko, arugula, Wright, Ayers - they're going to throw it all against the wall and see what sticks. This is great, but Obama also has to go hard on McCain's policies and his record. I want to see ads going after him for everything from privatizing social security to voting against the Martin Luther King holiday.

They will - and that will be the elemental difference.

McCain has to go with recycled rumor and innuendo.

Obama has an embarrassment of factual riches to hit him back with.

This is a gift from the political gods! Go get 'em Team Obama!

Is it true that they are all Cindy's houses? Is it true that she buys and sells real estate as an investment?

I know that is their response and rationale, but is it true? I wonder if they go too far whether any denial might be worse than the crime.

That is a classic tactic, rattle your opponent with a bit of hyperbole, and when the respond, they respond too broadly. They say something that is not quite true, because there is usually a thread of truth in every attack.

Then you get the double whammy, an effective attack, that then gets lots of media play because your opponent denied it, and lied in the process.

user-pic

FINALLY! FINALLY! FINALLY! I just watched Barack in Cester , Vaginia. He delivered a great populist message and finally tore McCain a new one. He talked about $5 million being rich and the 7 homes. I wish he had mentioned the $520 shoes. But FINALLY.

Yes, I watched him too. I was very impressed. I particularly liked his response to the question about Kark Rove. "Imagine if you worked with people who were always lying about you. You'd be mad all the time. You won't get anything done. That's why Washington is dysfunctional."

This is a double whammy.

McCain is a rich elitist who owns seven homes worth $13 million, and he doesn't realize how regular folks are hurting in this economy. Out of touch. Wham.

McCain is so befuddled he doesn't even remember how many homes he owns. One of his people will have to look it up and get back to you. Wham.

"I don't know how many houses I have, but you damn kids better stay off all the lawns!"

user-pic

that's funny. maybe boil it down: "you kids get off my 7-12 lawns!"

"you kids get off my 7-12 lawns!"

Brilliant!!!

user-pic

ad should have concluded with,

Do you know how many homes you own?

I thought it was ten houses.

From HuffPo:

"John and Cindy McCain own a plethora of houses spread throughout the United States, including: two beachfront condos in Coronado, California, condo in La Jolla, California, a two-unit condominium complex in Phoenix, Arizona, three ranch houses located outside of Sedona, Arizona, a high-rise condo in Arlington, Virginia, a rental loft, and, according to GQ, a loft they bought for their daughter, Meghan."

I mean you could argue the last one isn't theirs anymore, I guess it depends if they handed over the deed to it. You could also argue that their two-unit luxury condo is actually who separate condos. It gets rather confusing when you are that rich. :P

Yeah! Being rich is rather confusing at times! But, who has this problem anyway?

not gonna work. everybody already knows they are rich. this is sad as there are a bunch of jeoulous, bitter and miserable folks on this board towards people who have been lucky enough to succeed in america. i see and hear people like you in life and you get on my last nerve. people who complain about his wealth are the first to say they are going out and partying instead of staying in an working your arse off to make wealth. once you become rich then you have to hear asses like you complain that they have wealth and are enjoying the fruits of their hard earned labour.

how pathetic.

How predictable.

michelle, interesting how you spell the word "labour." Americans spell it l-a-b-o-r.

Your continuous use of the word arse makes me think of the Brits, who are the only people I know of of can't speak their own language. Are you by any chance British ?

whoops, sorry, should have read "only people I know of who cannot speak their own language". New keyboard !

user-pic

Is "jeoulous" a British spelling? Or just a bad misspelling? At first I thought it was just a typo, but she's used it at least twice now.

Okay, all you harpees who said he wasn't hitting back hard enough. Can you hear him now? The Obama team will get the job done. But, there will be a media bias to overcome, even from the left-leaning programs. They will never cover McCain like they cover Obama. I watched Chuck Todd on Olbermann last night, make excuses for why McCain endorsed instituting the draft.

OLBERMANN: Last point and briefly, I‘m doing this out of order but it‘s either do it out of order or ask you to wait 20 minutes to answer one question. If either presumptive nominee suddenly revealed he did not disagree with the idea of reinstating the military draft, what would happen to the numbers that we‘re seeing in the polls tonight?

TODD: Well, look—already, you would see numbers move probably among young voters, but let me just go here and give McCain the benefit of the doubt on what he might have thought he was agreeing to which is—he has been a big advocate on the national service front, as has Obama as a sort of mandatory service in some form that you see a lot of politicians take. So, it is possible that that‘s what he was talking about.

I noticed that rather disappointing response from Chuck Todd as well(and he's generally a great and fair political analyst).
Either way, I hope we don't let McCain's comment about the draft slip away. It's an embarrassment of riches, really.

That's funny. A follow up ad would be that he owns

- somewhere between 7 and 10 homes, depending on how you count them

- some of us are just too busy I guess

- Don't you think John McCain should count the homes he already has before he tries to move into another one?

McCain lost track. He couldn't remember

The slow motion footage does not make McGolddigger seem very lucid.

user-pic


BINGO!!

And I love McCain's hysterical shrill response.

As they say in Texas, "It's the hit dogs that howl."

Never mind the number - how about that terrible style? That spread in Architectural Digest is something else. Shudder.

The McCain campaign is saying that they own only 4 houses. The Newsweek estimate that Obama uses was based on properties, not houses.

The claim of 7 may actually not be true because the question was how many houses, not properties. Condominiums are not technically houses, nor is commercial property or empty land.

...one of the risks of a rapid fire response is that the facts may get tangled.

I hope that we didn't just trip over our feet.

If McCain calls Obama a liar, and can prove it, that does not look too good.

My bet is that they will be happy to just let the story fade away...

Keep on looking for stuff! The middle is broad and returning to McCain himself is far from a perfect process. 7 or 4, how many folks do you know who have more than one of any type of property; maybe McCain will do a full disclosure as in his wife's tax retuns. The point is he is rich!!!!!!!!!!!!!

I can't wait for McCain to tell everyone that "Condominiums are not technically houses."

I think an argument with McCain about whether he really owns just 4 houses as opposed to 7 is an argument Obama wins even if he loses it.

Yes, Americans are going to say "It's only 4 houses and 3 condos? Obama lied....McCain IS a man of the people."

user-pic

Condominiums are not technically houses

Oh, please. At least one of those condos is 6,000+ square feet, about 5 times the size of the average guy's house.

user-pic

I like this ad's choice of phrasing:  McCain lost track.  He couldn't remember.

Not he doesn't know.  Instead, it reinforces McSame's failing mental faculties.  Right arm!

Is it just me or should the Obama campaign get someone else to voice over their ads. I know I'm nitpicking here, but the guy sounds like he just woke up from a Valium-induced nap ... Not that I know anything about that.

Barack at town hall.

"How many of you own your own home?"

"How many of you own more than one home?"

"How many of you aren't sure just how many homes you own?"

And Charles Keating is a what to you? He still owes depositers 2 billion.

More McCain House hypocrisy?
I've heard it before:
http://www.youtube.com/watch?v=axrgFGZYFzE

Let's have some fun now:
The McCain-Nixon-Bush Tango
http://www.youtube.com/watch?v=NyvJVy_7LYU

I'm not particularly conformable with the class warfare angle of this, which I think they dip into when hitting the "Seven" part.

The central point though is stronger than this ad. We're not talking about consumer items like CDs or televisions, or hell even automobiles (hey, some people have a lot of cars -- looking at you Leno). But we're talking about HOUSES. Things you FILL with furniture. Things with street addresses. Things you pay property taxes on. Things you LIVE in (well, usually). Things you pay mortgages on (again, well, usually). Things you pay utility bills for. Things you MAINTAIN.

McCain is either being disingenuous or is completely out of touch. Neither is good.

user-pic

All you have to do now is follow up with he is a kept man from the Sugar Momma Express.

user-pic

There have been plenty of wealthy presidents. This tactic is a non-starter.

What a difference a day makes!

Gotta him on the run now. Keep the pressure on. Sooner or later he'll snap. Get mad. Scars will flare up. He'll call his wife something nasty - oops! He'll call his mother something nasty.

It'll be beautiful.

OH, IT'S ON NOW!

How's this for a quotation from the "John McCain's Mansions" video at YouTube (which shows six of his swanky properties):

Cindy McCain: "In Arizona, the only way to get around the state is by small private plane."

!!!!!!!!!!!!!!!

John McCane has a greater number of homes than the number of class mates who came in behind him at the Naval Acadamy (5).

But on the bright side, the number of planes he lost as an under-qualified Navy pilot is also fewer than the number of his homes (also 5). (Four planes were lost in "training.")

And consider the practical reasons someone may need no fewer than 7 homes: His wealthy beer heiress second wife is a drug addict and needs multiple stashes for all the pills she buys "for charity." Ever consider that?

Also, my friends, Barack Obama is an out of touch elitist.

The Republicans have done the psychological damage already and the Obama campaign, as well as the Democrats, AS ALWAYS, can't do negative well. The Democrats, still, JUST DON'T GET IT!

I think you meant to take right instead of a left at the last turn, my friend.

Keep going. That's it.

user-pic

Not for nothin' but I read that People Who Live In Seven Glass Houses piece that's listed on the first page and the comments were amazing. Everybody was name calling Obama baselessly, and practically chanting Rezko, Rezko. John McCain just needs to get a little closer to the flames to go up in smoke. This is truly Obama's to lose. The Republican's truly got nothin'. Just amazing.

user-pic

"what 7 houses?",...let's talk about the price of salad instead. Did they say a million dollar mansion or 5 million dollar condo on a rooftop in Phoenix with all the amenities that even a saudi prince could dream of?

These guys have the gall to portray Obama, as the rich privileged one,....let's talk about net worth. Poor McCain, he's only worth 100 million or so, he's barely rich.

Game on!

In his next few appearances Obama should apologize for the mistake in the ad (seven houses) and correct the record (sorry...ten houses).

but...but...but...rezko! I SOOO hope they bring that crap up so we can really shine the spotlight on the Keating Five scandal that many people are unaware about.

user-pic

the only thing i would have done differently with this as is include the net worth of all "seven" homes.

"John McCain can't remember how many houses he owns. He owns seven. Seven Houses worth XXXXXXXX dollars."

But maybe adding a dollar amount would be considered "over the line" although, I gotta say if saying obama wants to lose a war just so he win an election ISNT over the line, then this isn't either.

The dollar amount is included in the ad. 13 million I believe.

user-pic

you're right

i totally missed that the first time through

its a start. but we need to get much vicious and personal

Ha ha... right on, Team Obama! Man, I'm feeling better already. More of this, please. John McCain just handed them a nice, easy way to show what an arrogant, out-of-touch fatcat he really is (not to mention the party he represents).

Seven or more freakin' houses and he doesn't even know how many he owns... Priceless! St. John's in trouble.

Yep, McCain's smarting...they know that between this and the new "reckless" meme that Obama's finally found a weak point.

Mmmm ... Playing footsies with me, Senator Obama?

Keep going ... Turn me out ...

Obama should use this take on bitter tyrant from monoply

user-pic

DannyNoonan: This is shades of Bush being introduced to a grocery scanner in 1992. Out. Of. Touch.

Bush (41) may or may not have been "out of touch" in 1992 (I think he was) but the "grocery scanner" anecdote does not prove it one way or the other: the scanner being tested was indeed a new type of scanner and Bush's not recognizing it during his visit didn't really mean anything. The original (pool) reporter's story portrayed the incident accurately but most of the follow-ups were incompetent: they got the details (and gist) wrong.

As for McCain's comment about his (and/or his wife's) houses: here's hoping the Obama folks bury him with it. (Not that they'll get much help from the mass media.)

.


Work this too death. It is obvious bogus Puddleglum HRC fan hand wringing aside this is a huge break for Obama. Additionally if McNero tries to pviot back to foreign policy Obama now has the draft nugget tucked away for a rainy day. This, the 5 mill, the reaction and the draft comment may have just halted all the mo McNero had. That housing and 5 mil comment is goign to hurt bad in swing states, very bad. Additionally this may have just allowed Obama to pick Kaine and not Biden....

user-pic

It's an okay for a mildly critical ad but what's the punch line? How does this tie in to any "message". It doesn't. The couple of tepid criticisms via advertisement the Obama camp has produced don't have a theme. This is where the Republican slime technicians have it over the Democrats. All of McCain's attacks are coordinated, well thought out and purposeful. To be effective Obama's need to be likewise. I don't see that happening.

The White House is one house Americans can't afford to let John McCain move into.

What is tepid about that?

And here's the narrative: McCain went negative early and hard. Obama is now forced -- Forced! -- to hit back as hard.

user-pic

This stuff about McCain's houses....

is another perfect example of something which the MSM/Corporate Media would JUMP ALL OVER if it was a Dem.

Can we stop suggesting things for ads, and start to control this process? I mean, all of us shouting up advice to Major Ad Agencies is like yelling acting advice at a Hollywood star from behind a barricade.

The whole Message Machine, as it runs thru the Corporate Media, is cruel hoax.
We are never going to get fair treatment. The Networks will carry the McCain/Houses story just far enough to drag it out of sight, when once around the corner and behind the smokehouse, they will promptly bury it.
Truly, it is as if they found a dead body on their lawn. An unfortunate story for a Repub. Can they afford to let it lay rotting out on their lawn? Are they going to do an expose, and investigate? No, they are going to send the lawn guy or gardner out there and drag it out of sight. Then bury it.
The Media is all powerful, but they cannot control what does happen in the real world. But since they are the lens and microphone of our society, they can surely apply Damage Control on the stuff that would hurt them.

Maybe they cannot justify complete silence, so they give it minor play and throw in a bunch of stuff about how unfair it is for Dems to bring this up, a few conservatives denouncing the Dems for such lowbrow tactics, and maybe a Rovian play that ends up attacking B H O at his strength.....then never mention McCain's houses for the next 3 months. That is how they work this stuff, and they can point to the fact that they did AIR A SEGMENT on it....even tho the segment was really a hatchetjob on B H O and amounts to the network disposing of the body or shredding the files.

We are going to have to devise END AROUNDS if we want to get anywhere. Unfortunately, the rightwing and the corporations are pretty effective at countering our NETROOTS advantage....which is really our only weapon. If the networks ignore the blogosphere and TPM and HUFFPO.....it is like the tree falling in the forest. The Corporate Media has also been quite good at DISAPPEARING large scale bodily protests....shooting from angles which do not show the numbers and acting like a few ne'er do wells and rabble rousers gathered for an ineffectual and sorry demonstration blah blah blah.

We need to acknowledge what is going on with CorpMedia and change strategy.

Blaming B H O for not being able to beat ALL the networks and 95% of the cable and radio and newspapers is not helping. And it isn't his fault that he cannot overturn a Century's Worth of media consolidation and complete control powergrabs. The CorpMedia is why we are like we are. They are WHY a BuuuschCh e ney cabal could operate, while they play disruptor and obfuscator. They are why we have a dumbed-down populace that wouldn't know what was right or good if it was spanking them.

Sure he is defensive, he is trying to avoid all the pitfalls. Unfortunately for Dems, everything can turn into a mis-step, primarily because the CorpMedia will take your best attributes and ridicule them, question them, ceaselessly. If you make a real blunder....X100.
And they will gloss over or bury every real problem the repub. has. He is playing not to lose, because he is in a system that is totally rigged. Whining won't make the CorpMedia roll over. Even awesome strategy and great candidate and wonderful message can't win when your delivery system has to go thru the CorpMedia. We have seen network after network refuse to run ads and shows that help dems, yet constantly run horrible ads and shows by repubs.

So let us think of ways to break the paradigm. I don't know the answers, but I sure as hell know we are asking the wrong questions.
We need to stop HOPING the CorpMedia will stop acting like Carnivorous, Predatory, Amoral, InHuman, AllPowerful beasts; becasue that is exactly what they are.

DM in WI

This is the Obama that i have been waiting for. I think Obama has heard our cry for offensive response.

Now, i am feeling better about the campaign.

The $4 million came from his books, which he wrote himself, not by a ghostwriter. McCain can barely write a sentence himself, much less two best-selling books. Keep the new ads coming, please. On the house - Northern Trust is highly reputable in the Chicago area. They issued a written statement that the Obamas did NOT receive special treatment on their mortgage. The Obamas have a very high credit rating and they earned the money through their own efforts, not be marrying some sleazy heiress. Doesn't Cindy McCain remind you of an aging Paris Hilton?

This is a good ad. McCain gave Obama an opening and he has taken it. It ties very well into the housing/economic crisis and is clever in its use of the White House at the end. It is not over the top in the way McCain's negative ads have been. And it comes as polls show people believing that McCain is the more negative campaigner which means that people will not necessarily even see this ad as a negative ad.
Believe it or not, Obama is in a good position today. It seems reasonable to say that he goes into the VP selection-convention part of the campaign with a 3-point lead (See NBC/WSJ, CBS/NYT,FoxNews and Rasmussen w/o leaners). Other reaults with a larger Obama lead(Quinnipiac), a smaller Obama lead(Gallup), a small McCain lead(Battleground) or even the Zobgby 5-pointer are all within the margin of error of a 3-point Obama lead. And he holds this lead after being attacked as the unqualified celebrity living grand running against a better known, more experienced, former POW who is generally liked and respected in the electorate. Obama holds a 3-point lead even though McCain has given people an inaccurate picture of both Obama and himself. Obama will now use the convention to give an accurate picture of both McCain and himself. Things can only get better for Obama from here.

I can't believe how fast Obama's team got this ad out. Short, simple, and to the point. Excellent work.

This ad is absolutely fantastic, and oleeb, it sure does have a great punch line--what are you talking about? This is EXACTLY what many Obama supporters have been hoping for. Great work from the campaign and a good sign for the beginning of the convention week. I'll bet Obama won't announce his VP till late Friday now, just to let this story ride for another 24 hours.

Things are looking up!

Leave a comment

Advertise Liberally
Share
Close Social Web Email

"To" Email Address

Your Name

Your Email Address