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McCain's New Campaign Boss Begins Tightening Grip On Operation

Steve Schmidt, the former top operative to the 2004 Bush campaign who took control of the McCain campaign in a big shake-up yesterday, is quickly moving to tighten control over the McCain operation, making it much more centralized and coordinated operation than in previous months.

Schmidt announced in a memo to staff today that he'd hired a new political and field director. However, he also made it clear that in some respects yesterday's shake-up doesn't really amount to a complete leveling and rebuilding of the campaign.

For instance, it was reported yesterday that Schmidt would be scrapping the previous campaign structure, which had 11 regional campaign managers across the country, an approach that made message drift and disunity much more likely. But according to his memo, this isn't really true. The system will remain, but those regional operatives will now be much less autonomous and will be controlled from the campaign's central headquarters.

Upshot: Before long, the McCain campaign will look much, much, much more like the Bush operation in 2004.

Another upshot: The Obama campaign will probably not be able to count on the McCain camp's incompetence and inability to gain organizational or message traction for much longer.


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Upshot: Before long, the McCain campaign will look much, much, much more like the Bush operation in 2004.

Yet another reason to keep flogging the McCain=3rd Bush term meme.

Much too much credit to consultants.

The McSame old tired candidate

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Another upshot: The Obama campaign will probably not be able to count on the McCain camp's incompetence and inability to gain organizational or message traction for much longer.

I don't know, it may be too soon to tell on that. McCain's gaffs continue to pile up and now that concrete examples of his mental instability (calling his wife a trollop and a cunt and grabbing at sandinistas) are coming to light McCain may end up being steamrolled by the truth that is John McCain.

Also, let's keep in mind why the press loves McCain: access. It is hard to maintain the message discipline when you are giving as much access as McCain has been. And if McCain cuts down on access the reporters he considers his "base" may fall out of love.

"Another upshot: The Obama campaign will probably not be able to count on the McCain camp's incompetence and inability to gain organizational or message traction for much longer."


Totally agree with above two posts.

The problem is the Candidate, period, end of story.

Perhaps it's another case of the Peter Pricinciple at work: McCain has finally risin to his level of incompetence: the nominee for president of the Republican Party.

Question: Is there ANY chance, any legal way, McCain can have the nomination pulled from under him at the convention?

Obama's campaign should have made an offer to Rove's people before the McCain camp scooped them up. Wouldn't that stroke have brought about some change we can believe in?

Ha, no, the left would've screamed their heads off.

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That is how OJ put together his dream team...

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Another upshot: The Obama campaign will probably not be able to count on the McCain camp's incompetence and inability to gain organizational or message traction for much longer.


sorry-why is that an upshot? isn't an incompetent, tractionless mccain campaign better for america?

i guess gre doesnt think so because he hates barack obama and is doing his best to make sure john mccain is elected

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It might be useful to review the meaning of the word "upshot" before you lambaste Greg. It's an entirely neutral term:

Final issue; conclusion; the sum and substance; the end; the result; the consummation.

From Dictionary.com


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whatever...thats not how its commonly used though.

so excuse me.

if he meant to say, "here's why its important" he should have just said that.

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"that's not how it's commonly used". Sure it is.

Wander on over to Dictionary.com, and outside of the references to an upshot being final shot in an archery contest, all of the rest refer to upshot at a conclusion, at the end, etc.


"That's not how it's commonly used"? Do you speak English, imbecile? Or are you just reluctant to admit your massive, crushing failure?

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I think it was "B."

Another upshot: The Obama campaign will probably not be able to count on the McCain camp's incompetence and inability to gain organizational or message traction for much longer.

Well...what a great comment here. The real issue is McFuddle being unfit and his temperment for the job of President. Are you guys weak and whimping out to report on ongoing issue? Obama does count on McFuddle's campaign team to fail instead he counts on the debate of the issues and McFuddle's character to win the election. I am beginning to believe that TPM is afraid to report the truth of Mcfuddle's background and charater. anybody agree? After all, McFuddle may grab you and threaten you if he gets mad at you!


I agree. They can change their org chart all they want, but they are still stuck with the same lame brain candidate who can't communicate on any topic. When he gets called on something, he says he didn't say that.

I only have this to say about the comment that the McCain campaign only has a lame brain candidate who can't communicate on any topic. Remember George Bush, as the candidate for president? Many of us thought the same thing about him, and in fact it was true, but look at the end result...here we are 8 years later wondering how to clean up his monumental mess.

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And look where he is 8 years later. A president with one of the lowest approval ratings in history: 25%. I think many of the 75% who disapprove of him will not want another dangerous goofball like him in office. It's too fresh on all our minds since we're still living it.

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And look where he is 8 years later. A president with one of the lowest approval ratings in history: 25%. I think many of the 75% who disapprove of him will not want another dangerous goofball like him in office. It's too fresh on all our minds since we're still living it.

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It's official: I don't like the comment function on this site. Too bad it isn't as good as the site is.

Ready to lead on DAY ONE!

Meh, this was inevitable but I had hoped for another month or so before they got their act together. I had also hoped that Obama would be farther ahead at this point, but he has gotten a good start at least.

Fortunately I suspect Obama will get sharper if McCain does and no amount of campaign finesse will be able to change the fact that McCain is a bad candidate. Although so was Bush and look at how that turned out. Never underestimate the stupidity of the American people.

Donate. Volunteer. Speak Out.

please consider a review or edit feature....I need it!

I think moving Rove's people in will help to show that McCain is the 3rd term of Bush.

Don't you mean "downside" instead of "upshot"?

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no, "upshot," as in, here's the significance of this

this has got to be comical to you guys.

alas, I realize how silly I was towards you guys during the primary.

Live and learn and my apologies.

This was discussed above, just fyi
http://dictionary.reference.com/browse/upshot

I don't know that hiring any boy wonder will make McCain appear competent. No one has managed that for Bush.

Am I the only one who thinks that McCain's lack of message traction actually helped him? The enigma factor has helped him to resist Obama's efforts to define contrasts on the issues. That, after all, was the point of the decentralized campaign: a different McCain for every region.

When people actually find out that he's proposing, I suspect it's actually going to hurt him. If there's only 'one McCain,' it has to be either the Goldwater Westerner or the Bushite Southerner. By necessity, it will have to be the second. The only way this benefits McCain is that it will help him coordinate smear mantras.

You assume that McCain's messaging will include actual proposals and substance. I think this assumes too much. McCain's messaging will be more like branding, and it will be framed so that he can continue to have it both ways.

"McCain: Principled reformer."

That type of crap. Much like the "compassionate conservatism" that put GWB into the White House. Slogans without any real substance behind them.

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"You assume that McCain's messaging will include actual proposals and substance."
Like Obama's energy plan? "Tax the oil company's (so they can pass the costs on to you) and use the money to hopefully invent something by 2030...or was it 2050?"

Sorry, that's not an accurate description of Obama's plan.

You can learn more here: http://www.barackobama.com/issues/energy/

Contrary to the myths peddled by Republicans bent on destroying the planet, all these plans utilize existing technology. If you would educate yourself, you would know this.

By the way, do you acknowledge global warming yet?

...so fasten yer seatbelts, babies, it's going to be a bumpy ride. Keep yer eyes on Floyd Brown and Scott Howell, and expect to see the Fixed, er, Fox News Channel altering photos of Obama to make him look scary. Shall we expect to see Tim Griffin dispatched to strategic areas? Rove?

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"Fox News Channel altering photos of Obama to make him look scary. "
That was Time and Newsweek.

Fox

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If I'm not allowed to link to FoxNews, y'all are not allowed to link to Media Matters...
Reuters http://www.ynetnews.com/articles/0,7340,L-3286966,00.html
CBS http://news.cnet.com/2300-1026_3-6033210-1.html
Time Newswek and everyone else http://www.cs.dartmouth.edu/farid/research/digitaltampering/

My apologies for linking to MM. Still, a pretty sinister job don't you think? Thanks for the other examples. To think, this is when they actually get caught. Makes me wonder if anything I hear is real.

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My grandfather used to say "don't believe anything you hear and only half of what you see." I think it's the other way around on the net.

Greg,
I'd like to you follow up on McFuddle's atack on Obama for his middle east trip and possible stop in Iraq. I haven't heard anyone really following up on that. It would be nice if someone asked them why they are attacking Obama when he takes their advise.

Guys, don't upbraid Greg's downbeat use of the term "upshot." I may be an upstart, but deep down I'm upbeat and can get down with Greg on this. Next post is up to you.

nicely done.

That officially got me "up" enough to get "down" with Greg.

I would one-up you but my upbringing doesn't uphold that sort of uppity behavior.

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I remember you, and you ain't no upstart...

I'm with you on this. I have griped often enough about Greg's posts, but his usage of "upshot" is entirely correct. Upholding the rules of English is uplifting... even if it upsets people.

I think the complainers are thinking that upshot=upside

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Exactly. And they're wrong.

Agreed. This is a great opportunity for Obama to say, "You know how I know that McCain is Bush's third term ... because's he's running like Bush's reelection campaign."

How many campaign managers has this been for McCain? Perhaps the theme should be, "Ready on Day One... then again on Day 100... then just a few more staff changes around Day 200... but really by the end of the first year, no, really!"

If a candidate can't lead a campaign, they'll only get worse once they hit the big seat and have 30+ cabinet secretaries and all those "3 AM" calls.

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Here's a bad sign for the McCain campaign...

According to Mark Ambinder, these changes really went into effect a few weeks ago, but weren't announced until recently. In the last couple of weeks, McCain's messaging has still been pretty terrible.

The public announcement of the change is simply an attempt to polish a turd.

I'd be surprised if that wasn't par for the course for the McCain camp...

The incompetence of McCain's campaign is so atrocious that the new hire can do nothing but good. If there's one thing we know about the Bush 04 campaign, it is that they were good at messaging and making lables stick, like flip-flopper. To this day, after 8 years of disaster from Bush, people still would rather vote for him than Kerry, citing that they cannot trust him for flip-flopping.

Sad to say, Obama is a flip-flopper. He wants to tack to the middle and hold on to the Obamacans so badly that he's gone back on many issues you all know. Of course he would still have our votes, but vote we do much less enthusiastically.

Rove is also becoming more active in trying different labels on Obama. Today in WSJ, he is asking: Can Obama buy the presidency? Couple this with the flip-flop move on public finance, this would get some traction as well.

But Obama isn't doing anything to start defining McCain. Throw a few labels out and see what sticks. How about an old grumpy man with a rich, plastically-enhanced wife with million dollar mensions? Of course, this is a job for the surrogates.

I always thought that Lindsay Graham and Joementum were his campaign managers. They are always with him and whisper in his ear to correct his many misstatements.

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It's Lindsay Grahamnesty and Joementum.

When Hillary change campaign managers her campaign performed better and had she not ran out of states, she may well have been the Dem nominee.

This is a tight race and if JM's new campaign manager is as competent as folks say he is then we really could have a fight on our hands.

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Within the last half hour, CNN did a story about the McCain campaign changes, and used Sara Taylor in the piece. Yes, the same one who testified to congress she had taken an oath to support the president and then Leahy handed her ass to her.

Why would anyone care what she thinks?

I think jaycal makes an important point here. McCain claims his military service qualifies him for being the chief executive of the United States Government. And General Clarke caught all kinds of blow back by point out the basic fact that McCain's military experience is rather lacking in filling the military roles that do require executive skills. Here we have his attempt to put together an organization, his campaign, and he fails miserably. And the judgment is from none other than the Republican establishment. They have in effect told McCain he does not know what he is doing and you had better let us put someone in there who knows what they are doing.

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It might be enough to persuade voters to keep away from McCain if the entire campaign center arouns organizational skills... lacking entirely in McCain. Even if he was honest, patriotic, had good reasoning... something I haven't seen in Washigton for a long time... the ability to organize an executive branch, take care of another Katrina... or even choose competent staff... is entirely foreign to this guy. IMHO

You can shake and bake his campaign staff anyway he wants but it won't change the fact that the problem is with the guy at the top. Why didn't McCain know that suggesting off-shore drilling to oil execs in Houston was a bad idea? Or that repeating it in Santa Barbara CA where the original oil spill occurred decades ago was an even worse idea? Because he is a sad excuse for a politician who has risen to the top of his party against a field of pathetic losers who wouldn't even be VP material in a decent year.

Where Bush did anything Rove told him to, McCain is too stubborn to listen to suggestions on ways to "improve" himself as a candidate. Everytime he opens his mouth he says something that shows up on You Tube as a contradiction to an earlier statement.

Expect better photo-ops (ie more flags and minorities behind him when he speaks) but it won't hide the fact that he looks older and more befuddled every week.

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